Rivian Basecamp Project
"Basecamp" is an internal onboarding program at Rivian designed to help new employees adapt to the company's culture and equip them with the necessary mindset, knowledge, and skills. Each completed mission within the program is rewarded with a unique patch. During my internship in 2021 as a graphic designer, I created ten types of "Basecamp" patches, each featuring motifs of Rivian vehicles, camping gear, and natural scenery to symbolize different aspects of the program. Additionally, I designed 23 patches for special occasions such as work anniversaries and awards, using Rivian’s Compass value language, as well as for significant company events like vehicle launches.
TIME. Jun. 2021–Sep. 2021
CATEGORY. Patch Design
TEAM CONTRIBUTORS. Mark Beltran, Jennifer Rose, Karen Heining, and others